Interesting news today from Automattic – the people behind the most popular website cms ‘WordPress’ – that they’ve acquired WooCommerce. The release:
Since late last year we’ve been talking with Matt Mullenweg, CEO of Automattic and co-founder of WordPress, and his bridge team about what we could build together. Our plan is to leverage our combined wealth of knowledge, skills, vibrant community and joint infrastructure platform to reach new eCommerce heights.
So, the goal with WordPress + WooCommerce is to create the most open and easy way to sell on the Internet. You would imagine that this is quite plausible given the scale of WordPress. Today, WooCommerce is the second most popular ecommerce software behind Magento as detailed below:
Magento owned by Ebay appears to be in relative stagnation but it still represents 20% of total ecommerce solutions (both hosted and open source). Nevertheless, I do think we need a alternative solution for people that have outgrown a hosted platform like Shopify or BigCommerce.
Time will tell whether the new WordPress-WooCommerce acquisition fills this void but it’s exciting news for online merchants and developers.